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You’ve already proven you can succeed.
Now it’s time to decide what you want your success to make possible.

I help successful entrepreneurs and high achievers like you create your next level of success with exceptional results, greater financial freedom, and more choice and control over your time and energy.


®

You’ve spent years building the experience and confidence to create exceptional results. When you decide you want something, you know how to make it happen.

As your success grows, more opportunities become available to you. You have so many ideas, and you can see the potential in almost all of them.

That doesn’t mean every opportunity belongs in the future you’re building.

This is where high performance starts to look different. You become more selective with your ambition because you know exactly what you want all of this success to make possible.

Success gives you more options. High performance is knowing which ones are worth your time and energy.

A high-performance framework for creating your next level of success.

The Redefining Success® Method brings together high-performance coaching and decades of real-world business experience to help successful entrepreneurs create extraordinary results in a way that expands what’s possible in both business and life.

INTENTIONAL AMBITION
Know what you want now and choose goals that are worthy of your ambition.

FOCUSED EXECUTION
Know what matters most and give it the focus to create extraordinary results.

HIGH-PERFORMANCE CAPACITY
Have the energy and capacity to perform at your highest level and still have plenty left for your life.

UNSHAKABLE CONFIDENCE
Trust yourself to make bigger decisions, take bold action, and go after what you really want.

SUCCESS BY DESIGN
Build success around the life you want to live and the financial freedom to fully enjoy it.

The Redefining Success® Method

You’re ambitious, accomplished, and you expect a lot from yourself and your life.

You’re someone who takes action and invests in your own growth. You value smart strategy, thoughtful coaching, and being challenged by someone who understands what it takes to build real success.

You’re curious about what could be better, even when things are already going well. You’re willing to look at your own patterns, make changes when they make sense, and keep evolving as your success grows.

Most of all, you want your next level to feel as good as it looks.

I’ve spent more than 30 years building successful businesses and learning what it takes to perform at a high level through every stage of success, while still having the capacity to enjoy everything I’ve worked so hard to create.

I’m Laura Flood, a Certified High Performance Coach, entrepreneur, and longtime real estate leader. I’ve sold more than 1,800 homes, built businesses through decades of changing markets, and spent years putting high-performance principles into practice in the real world.

I’ve always been ambitious. I love business, making money, and going after big goals. I’ve also been very intentional about making sure the success I create gives me the freedom to travel, take care of myself, be present with my family, and actually have the time to enjoy my life.

That’s the perspective I bring into every coaching conversation. I understand the drive to keep growing because I live it. I also know how to look at your business and the way you’re operating and see what you may be too close to see for yourself.

Laura Flood
Certified Success and High Performance Coach

Host of the Redefining Success® Podcast, top 10% globally

CLIENTS WHO WORK WITH ME

Courses and Coaching with Laura

Redefining Success®
Challenge $297

What if the next 21 days changed what success makes possible for you?

A powerful high-performance experience designed to help you get out of autopilot, make powerful decisions about what comes next, and create a version of success that feels exciting again.

Over three weeks, I’ll coach you through the patterns that can quietly take over when you’ve been achieving at a high level for a long time. You’ll look at what you want now and what’s worthy of your ambition, then make the decisions that can change the trajectory of your success from here.

You’ll finish with greater confidence in where you’re going and a Redefining Success® Plan that turns what you’ve discovered into decisions you can actually act on.

21 Days | 15 Focused Sessions | 2 Live Coaching Calls | Lifetime Access
Join The Challenge
Join The Challenge

Redefining Success®
Challenge $297

What if the next 21 days changed what success makes possible for you?

A powerful high-performance experience designed to help you get out of autopilot, make powerful decisions about what comes next, and create a version of success that feels exciting again.

Over three weeks, I’ll coach you through the patterns that can quietly take over when you’ve been achieving at a high level for a long time. You’ll look at what you want now and what’s worthy of your ambition, then make the decisions that can change the trajectory of your success from here.

You’ll finish with greater confidence in where you’re going and a Redefining Success® Plan that turns what you’ve discovered into decisions you can actually act on.

21 Days | 15 Focused Sessions | 2 Live Coaching Calls | Lifetime Access

Redefining Success®
Business clarity review $297

At your level, the issue is rarely effort. It is hidden inefficiency, subtle misalignment, and decisions that were never fully refined.

This personalized review identifies exactly where your business is quietly costing you time, energy, and revenue. Delivered via private Loom within three business days, you walk away with complete clarity on what to address first and the confidence to make the right next move.

Learn More

Real Estate Methods for Success®
Coaching and Courses

You already know how to sell real estate, but managing the tech, systems, and strategies can feel overwhelming.

 This coaching and these courses are your EASY button for creating a streamlined, scalable business. Your go-to resource for tech, systems, and templates, real estate success made simple!

Learn More

Redefining Success®
Business Clarity Review $297

Learn More

At your level, the issue is rarely effort. It is hidden inefficiency, subtle misalignment, and decisions that were never fully refined.

This personalized review identifies exactly where your business is quietly costing you time, energy, and revenue. Delivered via private Loom within three business days, you walk away with complete clarity on what to address first and the confidence to make the right next move.


✔️You've built a business that produces real results, and it still depends on you being in it constantly

✔️You're getting it all done, but it's costing you more than anyone around you realizes

✔️You've tried new strategies, different tools, and better systems, but the pressure hasn't moved

✔️You've outgrown the version of success you built. You just haven't had the space to redesign it.

✔️You're ready to build a business that performs without requiring everything from you to sustain it

Chosen and trusted by high-performing entrepreneurs who are ready to scale without sacrificing time, energy, or capacity.

The Mental Game of Business: Why Mindset Matters


Business strategy will take you far, but the right mindset? That's what determines how far you will actually go.

Success isn’t just about what you do, it’s about how you think, what you believe is possible, and whether you have the support to stay focused when things get hard.

Inside Redefining Success® Coaching, we don’t just talk strategy; we strengthen your mindset so you can lead with clarity, confidence, and resilience. 

When you master the mental game, everything else gets easier.


You don’t need more hustle. You need a clear mind, a strong plan, and a coach who reminds you what you’re capable of, especially on the days you forget.

It’s the foundation for sustainable success and the reason our members move faster, feel better, and create results that actually last.

Have you listened to the
Redefining Success® podcast?

Have you listened to the Redefining Success® podcast?

Listen on your
favorite platform: 

Spotify

Amazon Music

Apple Podcasts

Redefining Success® and Real Estate Methods For Success® Coaching and Courses will help you make more money and have more time for the things that matter most in your life. Built from 30+ years of real-world experience and trusted by high-level entrepreneurs and industry leaders.

What Clients Say About Working With Laura

"When I came to Laura for coaching, I was feeling totally overwhelmed and in "lack" and "scarcity". Laura was able to get me out of my own way and to feel confident about where I stood in my business and the direction of where it was going. She asked important questions that helped me shift my perspective on my challenges, gave me clarity, and helped me to feel more empowered. I could finally breathe again, reset with confidence, and move forward with renewed energy and purpose. Laura really gets to know you and your business and tailor her coaching for YOU. I would definitely recommend Laura as a coach who feels more like a team leader to you and your business while helping you to drive results both personally and professionally. " Emily G. 

"Working with Laura was transformative. Her insights helped me avoid common pitfalls, achieve consistency, and stand out in the industry. I’ve gained clarity and confidence that has elevated my career. Choosing Laura as my Success and Business Coach turned out to be the best decision I’ve made in my real estate career.  I can’t say enough about how valuable this experience has been for me." Justin L.

"I truly can't express enough how I enjoyed working with Laura. The information and systems she has provided are invaluable. I am excited to implement them and grow my business. I enjoyed the personalized support, helping me to clarify my goals and hold myself accountable as well. Laura's positive mindset is an inspiration to me." Belinda R. 

“My coaching session with Laura helped provide clarity and focus in my business. Her success as a realtor, coach, and business owner is inspiring! I would recommend Laura’s coaching to anyone looking for a business expert to help take their business to the next level.” Shauna T. 

“Laura is a beautiful balance of powerhouse tools and experience mixed with warm, authentic application. Laura met me right where I am in my business goals. Her coaching raised the bar of what I expected from myself and I always leave her sessions feeling replenished and aware of my progress, and clear of what I need to do next to go even farther. If you are going it alone, you absolutely need to hire Laura as your coach!” Susanna J.

"As an entrepreneur running three different businesses, I came into my coaching session with Laura feeling overwhelmed and unclear about the direction I needed to take. Laura helped me unpack everything, explore my options, and guided me toward clarity with practical tips, tools, and resources. It was such a valuable experience, and I’m truly grateful for the insight and support she provided."    Cortney C.

"I had the opportunity to be coached by Laura, and it was incredible. That's why I'm sharing this. If you have the chance to work with her, take it. With more than 30 years of business experience, Laura has an amazing ability to help business owners gain clarity and grow with confidence. Before our coaching session, I was confused about my offer and my ideal client. Even though I'd been in business for a while, I couldn't clearly define who I wanted to serve or what I should focus on to reach my next level of growth. In one conversation, Laura helped me uncover what makes my business different. She helped me recognize my unique process, my strengths, and the value my clients already see in me. I left with a level of clarity I hadn't been able to find on my own. If you're serious about growing your business and want a coach who can help you see what you can't see yourself, I highly recommend working with Laura." Devika . 

If your business is working, but it’s still taking too much of you to keep it that way, it’s time to change how it runs. 

Let's Build It Differently

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We'll be in touch shortly!

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At Best of Best Review, we are proud to honor Laura Flood, Founder and CEO of Redefining Success® Coaching and Real Estate Methods for Success®, as the Best Success and High Performance Coach in the US of 2025. Laura has transformed the way entrepreneurs and Realtors define achievement. Rather than subscribing to hustle culture, she has pioneered a refreshing new model: one where success is measured by alignment, fulfillment, and sustainable growth.

Laura Flood: Best Success and
High-Performance Coach in the US for 2025

Read Full Article Here

At Best of Best Review, we are proud to announce Laura Flood as the winner of the Best Success and High-Performance Coach in 2024 award. This prestigious honor celebrates her unparalleled dedication to transforming lives, her innovative coaching methods, and her ability to empower entrepreneurs and Realtors to achieve extraordinary success.  

Laura Flood: Best Success and
High-Performance Coach in 2024

Read Full Article Here

Laura Flood, the visionary behind Redefining Success® Coaching and Real Estate Methods for Success®, is reshaping how entrepreneurs and real estate professionals approach success. Her innovative Redefining Success® Mastermind offers ambitious women the tools to redefine their professional and personal lives through strategic systems, mindset shifts, and a supportive community.

Redefining Success®: Empowering Women Entrepreneurs with Transformative Coaching and Strategic Masterminds

Read Full Article Here

This high-level group coaching experience is designed for ambitious entrepreneurs and Realtors who seek to redefine success on their own terms, balancing professional achievement with personal fulfillment.

Redefining Success® Mastermind Empowers Entrepreneurs to Achieve Sustainable Success

Read Full Article Here

Laura Flood, Founder of Redefining Success® Coaching and Real Estate Methods for Success®, is revolutionizing how entrepreneurs and Realtors define and achieve success. Laura has developed an innovative approach that combines strategic systems with a strong emphasis on mindset, boundaries, and fulfillment. Her work empowers professionals to build sustainable businesses while living intentional lives aligned with their deepest values.

Redefining Success®: A New Path to Prosperity and Fulfillment

Read Full Article Here

Laura Flood introduces Redefining Success®, a groundbreaking coaching framework designed to help entrepreneurs and Realtors achieve sustainable success while prioritizing balance, clarity, and fulfillment in both their personal and professional lives.

Laura Flood Unveils Redefining Success® Framework Transforming Coaching for Realtors and Entrepreneurs

Read Full Article Here

My definition of women who win isn't found in their titles or bank accounts. It’s having the courage to live authentically and unapologetically with intention and purpose.

Women who win are ambitious, positive, resilient, and are relentlessly committed to their dreams and making an impact in this world.

Order a Copy of Women Who Win

This book is for anyone who wants to show up authentically, make a bigger impact, and build success in a way that feels aligned. In my chapter, I share how introverts can achieve extraordinary success by showing up in a way that feels right for them–no need to change who they are. Success and influence don’t come from being the loudest—they come from showing up with confidence, purpose, and intention.

Actionable Strategies From Industry Experts to Help You Stand Out in Your Industry With Ease

Order Your Copy of Visible Here

Ranked in the top one-percent of agents in the nation, Laura Flood has 30+ years experience serving communities in Southeastern Wisconsin. An experienced and happy team has been crucial to that success. “We’ve cultivated a family-first, motivating work environment. 

Featured in Top Agent Magazine

Read Full Article Here

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@LauraFloodCoaching