Redefining Success® is for high-performing entrepreneurs who are ready to step out of the Constant Performance Loop and redesign the structure behind their success so revenue stays strong without the business requiring their constant attention. This creates more space for what matters most while maintaining strong, sustainable results.
This work is for entrepreneurs who have already proven they can succeed. Now the focus shifts to refinement. Simplifying what’s already working, protecting time and energy, and strengthening the foundation so growth becomes easier to manage and scale.
Redefining Success® is a strategic framework that combines high-performance coaching, mindset mastery, and practical business systems to help entrepreneurs design businesses that grow while giving them more freedom to lead and live.
What makes this work different is simple: I don’t just help you manage your time. I help you build a business that no longer requires your constant attention to operate or grow.
I’ve spent more than 30 years building businesses and generating millions in revenue while protecting time for the moments that matter most. Now I help high-performing entrepreneurs and Realtors build businesses that give them the same freedom.
This is a systems-first, identity-driven process that helps you scale with focus, protect your time, and design a business that supports the life you want to live in alignment with your values and vision.
The outcome is a business that operates with structure and focus, so you can lead it without being pulled back into it all the time.
Most high-performing entrepreneurs reclaim 5 to 10 hours each week once the right structure is in place. That time goes back into the decisions that grow revenue and protect profit.
What if most days felt like your best days? When structure supports your strategy, that becomes your new normal.
You’re making faster decisions with less friction.
You know what moves the needle, not just what’s next on your list.
You’re focused on high-impact work, not managing a to-do list that never ends.
Your calendar reflects your priorities.
Your business finally has a rhythm that protects your energy and drives results.
What if success didn’t come at the cost of your energy, time, or peace?
Redefining Success® and Real Estate Methods for Success® Coaching were built for ambitious entrepreneurs, driven professionals, and high-performing Realtors who are ready to scale smarter, grow faster, and sustain success without sacrificing their life to maintain it.
- You’re operating at capacity and your calendar is full.
- From the outside, everything looks seamless. But behind the scenes, the pressure on your time, energy, and decision-making is compounding.
- You’ve proven you can build. Now it's about leading differently, so growth no longer demands more from you to sustain it.
This isn’t about working harder. It’s about leading with clarity, designing structure that protects your capacity, and building the confidence and influence to grow without compromise. You need high-level support that respects your time and helps you scale with systems instead of stress.
This coaching is for you if:
Redefining Success® Podcast
Create Extraordinary Results in Business and Life.
Happy, Healthy, Wealthy.
The Redefining Success® Podcast helps high-achieving women and driven professionals build profitable, sustainable businesses while protecting their time, energy, and happiness.
More income, freedom, and energy for what matters most, without the constant hustle or having to choose between your business and your life?
Redefining Success®
Podcast
Create Extraordinary Results in Business and Life.
Happy, Healthy, Wealthy.
The Redefining Success® Podcast helps high-achieving women and driven professionals build profitable, sustainable businesses while protecting their time, energy, and happiness.
More income, freedom, and energy for what matters most, without the constant hustle or having to choose between your business and your life.
Courses and Coaching with Laura
Redefining Success®
CApacity & clarity Audit
At your level, the issue is rarely effort. It is hidden inefficiency, subtle misalignment, and decisions that were never fully refined. At this stage, small corrections can create measurable financial impact.
The Capacity & Clarity Audit identifies where income still depends on your constant mental engagement and where structure can replace that load. You walk away with a focused plan that protects your time, clears mental space, and builds revenue that isn’t tied to your constant attention.
Redefining Success®
Life-First Business Reset
A high-performance reset for ambitious entrepreneurs who want growth that expands their income, protects their energy, and creates more time for what matters most.
Delivered as a private podcast, the Reset shares the exact strategies, mindset, and systems I used to create a top 1% business working less than 40 hours a week and staying fully present for the life I built.
Redefining Success®
Collective Membership
For ambitious entrepreneurs and driven professionals like you, who are ready to redefine what success looks like. We combine cutting-edge business strategy, powerful mindset coaching, and a community of like-minded, high-achieving individuals who will support, challenge, and inspire you to reach your next level of success, all while working less and living more.
Redefining Success®
High Performance, Business, and Life Coaching
Build a profitable, sustainable business and elevate every area of your life. Work less, earn more, and scale with clarity and confidence. Reclaim your time, maximize your energy, and finally live a life of freedom, success, and fulfillment.
Real Estate Methods for Success®
Coaching and Courses
You already know how to sell real estate, but managing the tech, systems, and strategies can feel overwhelming. This course and coaching is your EASY button for creating a streamlined, scalable business. Your go-to resource for tech, systems, and templates, real estate success made simple!
Redefining Success®
Life-First Business Reset
A high-performance reset for ambitious entrepreneurs who want growth that expands their income, protects their energy, and creates more time for what matters most.
Delivered as a private podcast, the Reset shares the exact strategies, mindset, and systems I used to create a top 1% business working less than 40 hours a week and staying fully present for the life I built.
Redefining Success®
Collective Membership
For ambitious entrepreneurs like you, who are ready to redefine what success looks like. We combine cutting-edge business strategy, powerful mindset coaching, and a community of like-minded, high-achieving individuals who will support, challenge, and inspire you to reach your next level of success, all while working less and living more.
Redefining Success®
High Performance, Business, and Life Coaching
Build a profitable, sustainable business and elevate every area of your life. Work less, earn more, and scale with clarity and confidence. Reclaim your time, maximize your energy, and finally live a life of freedom, success, and fulfillment.
Redefining Success®
Team High Performance, Business, and Life Coaching
Activate the full potential of your team with Success and High Performance Coaching. A profitable, sustainable business starts with a happy, healthy, and wealthy team.
Real Estate Methods for Success®
Coaching and Courses
You already know how to sell real estate, but managing the tech, systems, and strategies can feel overwhelming. This course and coaching is your EASY button for creating a streamlined, scalable business. Your go-to resource for tech, systems, and templates, real estate success made simple!
✔️ Leaders whose businesses demand more time than they want to give
✔️ Service providers, founders, and CEOs navigating complexity behind the scenes
✔️ Real estate professionals balancing volume, leadership, and client delivery
✔️ Entrepreneurs flying solo or leading small teams who need stronger systems
✔️ Visionaries ready for next-level growth that doesn’t require more of them
Chosen and trusted by high-performing entrepreneurs who are ready to scale without sacrificing time, energy, or capacity.
Business strategy will take you far, but the right mindset? That's what determines how far you will actually go.
Success isn’t just about what you do, it’s about how you think, what you believe is possible, and whether you have the support to stay focused when things get hard.
Inside Redefining Success® Coaching, we don’t just talk strategy; we strengthen your mindset so you can lead with clarity, confidence, and resilience.
When you master the mental game, everything else gets easier.
You don’t need more hustle. You need a clear mind, a strong plan, and a coach who reminds you what you’re capable of, especially on the days you forget.
It’s the foundation for sustainable success and the reason our members move faster, feel better, and create results that actually last.
Have you listened to the
Redefining Success® podcast?
Have you listened to the Redefining Success® podcast?
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Redefining Success™ Life-First Business Private Podcast
Redefining Success™ Life-First Business
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My name is Laura Flood. I’m a Certified High Performance, Life, and Success Coach, a licensed real estate broker, and a Certified Mentor with eXp Realty.
I’m not just a coach. I’ve lived what I teach. With over 30 years of experience leading high-performing businesses, I’ve guided countless entrepreneurs and Realtors through market shifts, business reinvention, and sustainable growth.
I’ve created multi-seven-figure success while staying fully present for my family, working under 40 hours a week, and designing a life that reflects what matters most. That’s what I help my clients build, too.
I’ve consistently ranked in the top 1% of Realtors nationwide and have spent decades building businesses that value freedom as much as financial results. I’m also a wife and a mom of two active kids, and I’ve always believed that your business should support your life, not compete with it.
For the past three decades, I’ve invested deeply in my own growth through high-level masterminds, coaching, and mentorship. That commitment has moved me forward every time I’ve been ready for a new level.
Many entrepreneurs reach success without the mindset, habits, or systems to sustain it. I developed a better way.
Redefining Success™ Coaching is rooted in the science-backed High Performance framework and refined through real experience leading and scaling successful businesses.
This work is about more than achievement. It’s about clarity, energy, confidence, and creating a business that gives you more of what matters most.
Laura Flood
Broker/CEO, Realtor®
CLHMS, ABR, CRS, e-PRO, GRI, CNE
Certified High Performance, Life, Business and Success Coach
Redefining Success® and Real Estate Methods For Success® Coaching and Courses will help you make more money and have more time for the things that matter most in your life. Built from 30+ years of real-world experience and trusted by high-level entrepreneurs and industry leaders.
Life-Changing Transformations
"When I came to Laura for coaching, I was feeling totally overwhelmed and in "lack" and "scarcity". Laura was able to get me out of my own way and to feel confident about where I stood in my business and the direction of where it was going. She asked important questions that helped me shift my perspective on my challenges, gave me clarity, and helped me to feel more empowered. I could finally breathe again, reset with confidence, and move forward with renewed energy and purpose. Laura really gets to know you and your business and tailor her coaching for YOU. I would definitely recommend Laura as a coach who feels more like a team leader to you and your business while helping you to drive results both personally and professionally. " Emily G.
"Working with Laura was transformative. Her insights helped me avoid common pitfalls, achieve consistency, and stand out in the industry. I’ve gained clarity and confidence that has elevated my career. Choosing Laura as my Success and Business Coach turned out to be the best decision I’ve made in my real estate career. I can’t say enough about how valuable this experience has been for me." Justin L.
"I truly can't express enough how I enjoyed working with Laura. The information and systems she has provided are invaluable. I am excited to implement them and grow my business. I enjoyed the personalized support, helping me to clarify my goals and hold myself accountable as well. Laura's positive mindset is an inspiration to me." Belinda R.
“My coaching session with Laura helped provide clarity and focus in my business. Her success as a realtor, coach, and business owner is inspiring! I would recommend Laura’s coaching to anyone looking for a business expert to help take their business to the next level.” Shauna T.
“Laura is a beautiful balance of powerhouse tools and experience mixed with warm, authentic application. Laura met me right where I am in my business goals. Her coaching raised the bar of what I expected from myself and I always leave her sessions feeling replenished and aware of my progress, and clear of what I need to do next to go even farther. If you are going it alone, you absolutely need to hire Laura as your coach!” Susanna J.
"As an entrepreneur running three different businesses, I came into my coaching session with Laura feeling overwhelmed and unclear about the direction I needed to take. Laura helped me unpack everything, explore my options, and guided me toward clarity with practical tips, tools, and resources. It was such a valuable experience, and I’m truly grateful for the insight and support she provided." Cortney C.
At Best of Best Review, we are proud to honor Laura Flood, Founder and CEO of Redefining Success™ Coaching and Real Estate Methods for Success®, as the Best Success and High Performance Coach in the US of 2025. Laura has transformed the way entrepreneurs and Realtors define achievement. Rather than subscribing to hustle culture, she has pioneered a refreshing new model: one where success is measured by alignment, fulfillment, and sustainable growth.
Laura Flood: Best Success and
High-Performance Coach in the US for 2025
Read Full Article Here
At Best of Best Review, we are proud to announce Laura Flood as the winner of the Best Success and High-Performance Coach in 2024 award. This prestigious honor celebrates her unparalleled dedication to transforming lives, her innovative coaching methods, and her ability to empower entrepreneurs and Realtors to achieve extraordinary success.
Laura Flood: Best Success and
High-Performance Coach in 2024
Read Full Article Here
Laura Flood, the visionary behind Redefining Success™ Coaching and Real Estate Methods for Success®, is reshaping how entrepreneurs and real estate professionals approach success. Her innovative Redefining Success® Mastermind offers ambitious women the tools to redefine their professional and personal lives through strategic systems, mindset shifts, and a supportive community.
Redefining Success®: Empowering Women Entrepreneurs with Transformative Coaching and Strategic Masterminds
Read Full Article Here
This high-level group coaching experience is designed for ambitious entrepreneurs and Realtors who seek to redefine success on their own terms, balancing professional achievement with personal fulfillment.
Redefining Success® Mastermind Empowers Entrepreneurs to Achieve Sustainable Success
Read Full Article Here
Laura Flood, Founder of Redefining Success® Coaching and Real Estate Methods for Success®, is revolutionizing how entrepreneurs and Realtors define and achieve success. Laura has developed an innovative approach that combines strategic systems with a strong emphasis on mindset, boundaries, and fulfillment. Her work empowers professionals to build sustainable businesses while living intentional lives aligned with their deepest values.
Redefining Success®: A New Path to Prosperity and Fulfillment
Read Full Article Here
Laura Flood introduces Redefining Success, a groundbreaking coaching framework designed to help entrepreneurs and Realtors achieve sustainable success while prioritizing balance, clarity, and fulfillment in both their personal and professional lives.
Laura Flood Unveils Redefining Success Framework Transforming Coaching for Realtors and Entrepreneurs
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My definition of women who win isn't found in their titles or bank accounts. It’s having the courage to live authentically and unapologetically with intention and purpose.
Women who win are ambitious, positive, resilient, and are relentlessly committed to their dreams and making an impact in this world.
Order a Copy of Women Who Win
This book is for anyone who wants to show up authentically, make a bigger impact, and build success in a way that feels aligned. In my chapter, I share how introverts can achieve extraordinary success by showing up in a way that feels right for them–no need to change who they are. Success and influence don’t come from being the loudest—they come from showing up with confidence, purpose, and intention.
Actionable Strategies From Industry Experts to Help You Stand Out in Your Industry With Ease
Order Your Copy of Visible Here
Ranked in the top one-percent of agents in the nation, Laura Flood has 30+ years experience serving communities in Southeastern Wisconsin. An experienced and happy team has been crucial to that success. “We’ve cultivated a family-first, motivating work environment.
Featured in Top Agent Magazine
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